After studying Chapter 2, you should have a better understanding of marketing plan and its
importance in today’s organizations. In this project, you need to identify a small business or product
that will serve as the focus of this project (subject to approval). A good marketing plan, a good
marketing strategy should be realistic, achievable, and measurable. It should identify the committed
resources and the requirements for carrying out the plan.
A marketing plan template is available in Canvas (from the Course Navigation Menu, click on
‘Assignments’ – ‘Assignment 2’ – ‘Concise Mktg Plan Template by Knowthis’).
Your marketing plan should:
• Include a cover page. The following must be included in the cover page:
o Title of your marketing plan
o Student name and student ID
o Course section and assignment due date
• Include a table of content (in a single page)
• Include all the sections listed in the marketing plan template
• Use at least three external sources (in addition to your textbook) to back up your marketing
plan. This information would be ideally sourced from current journals, magazines and
• Be no more than 20 pages (everything included)
• Be double spaced and the pages should be numbered
• Have 1-inch margins – top bottom left and right
• Use 12-point font size
• Be free of spelling errors
• Use only APA referencing system

Don't use plagiarized sources. Get Your Custom Essay on
Get a plagiarism free paperJust from $13/Page
Order Essay
Homework Valley
Calculate your paper price
Pages (550 words)
Approximate price: -

Our Advantages

Plagiarism Free Papers

All our papers are original and written from scratch. We will email you a plagiarism report alongside your completed paper once done.

Free Revisions

All papers are submitted ahead of time. We do this to allow you time to point out any area you would need revision on, and help you for free.


A title page preceeds all your paper content. Here, you put all your personal information and this we give out for free.


Without a reference/bibliography page, any academic paper is incomplete and doesnt qualify for grading. We also offer this for free.

Originality & Security

At Homework Valley, we take confidentiality seriously and all your personal information is stored safely and do not share it with third parties for any reasons whatsoever. Our work is original and we send plagiarism reports alongside every paper.

24/7 Customer Support

Our agents are online 24/7. Feel free to contact us through email or talk to our live agents.

Try it now!

Calculate the price of your order

We'll send you the first draft for approval by at
Total price:

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

We work around the clock to see best customer experience.


Flexible Pricing

Our prices are pocket friendly and you can do partial payments. When that is not enough, we have a free enquiry service.


Admission help & Client-Writer Contact

When you need to elaborate something further to your writer, we provide that button.


Paper Submission

We take deadlines seriously and our papers are submitted ahead of time. We are happy to assist you in case of any adjustments needed.


Customer Feedback

Your feedback, good or bad is of great concern to us and we take it very seriously. We are, therefore, constantly adjusting our policies to ensure best customer/writer experience.