the ARGUMENTATIVE ESSAY
For this assignment, you will write an argumentative paper that finishes the work you started during your Annotated Bibliography. You’ve already completed the bulk of your research, so your final steps are to write, workshop, and revise your essay.
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Your essay must fulfill the following requirements:
OTHER REQUIREMENTS
Your essay must follow our usual formatting: twelve-point, Times New Roman, 1” margins, double- spaced, MLA style with headers.
OUTLINE
“E-Cigarettes: Are They Really Better?” Outline
Aristotelian
Thesis: E-cigarettes were supposed to be a better alternative to cigarettes. Although, they seem to be the healthier option, they have caused bigger problems and at the end of the day, they are they bigger problem now.
DRAFT
E-Cigarettes: Are They Really Better?
It seems as if everything we do, or use is starting to have an electronic alternative. Some examples being stove tops, online classes, home security, and even sports. There are arguable pros and cons for every electronic alternative, and it seems that these few examples provide many benefits some may even be the better counterpart. However, not all electronic alternatives may be the better counterpart. Electronic cigarettes (e-cigarettes) have created a rapidly growing industry that was supposed to produce devices to be used as a healthier alternative to help cigarette smokers quit smoking tobacco but, they have created a much bigger problem by appealing to youth and creating a whole new addiction that could be worse than the one they were supposed to stop. More importantly, because these devices are so new, there is very little research on the long-term effects and if they are really “healthier” than tobacco cigarettes.
So, what are e-cigarettes? E-cigarettes are electrically charged devices that heat up a liquid (called e-liquid) into an aerosol that the user inhales and exhales (smokefree.gov). Many e-liquids typically contain nicotine, propylene glycol, glycerin, flavorings, and other chemicals (smokefree.gov). There are over 15,000 kid-friendly e-liquid flavors being sold on the market and hundreds of devices that also range in various colors. This is one of the best ways to appeal to kids by making these devices cool and customizable to each individual. The use of these devices has struck a trend with teens who are now calling it “vaping”. The FDA classifies e-cigarettes and other vaping devices as tobacco products because their original purpose was to serve as a tool to be used by adult smokers to help them stop smoking traditional cigarettes and eventually quit smoking overall but, it seems as if the main consumers of these devices come from a much younger age group than anticipated.
In a TED Talk titled, “What You Should know about Vaping and e-Cigarettes”, biobehavioral scientist Suchitra Krishnan-Sarin informs her audience about this newfound craze among adolescents and states, “[In the United States] there was a 900% growth in the use of e-cigarettes by youth between 2012 and 2015… Recent [2019] estimates show that approximately 3.6 million high school and middle school students have used e-cigarettes in the U.S.” (Krishnan-Sarin).
As Krishnan-Sarin discussed in her TED Talk, e-cigarette products have a strong and growing appeal to adolescents. According to a different 2019 study from Dr. Karen A. Cullen at the Center for Tobacco Products, 19,018 sixth to twelfth graders in the United States reported an estimated 27.5% of high schoolers and 18.0% of middle schoolers currently use e-cigarettes while there was a reported 5.8% for high school students and 2.3% for middle school students use of regular cigarettes (Cullen 4). This study also found that approximately 50% of e-cigarette users in both age groups are non-Hispanic white males. Ideally, these numbers should all be at 0% especially when the users are kids but, there is a clear difference in e-cigarette and cigarette use showing that adolescents favor e-cigarettes.
Specifically, the e-cigarette brand, JUUL, is mentioned in both Krishnan-Sarin’s TED Talk and Cullen’s study from the Center for Tobacco Products. According to Cullen’s study, 59.1% of high school students and 54.1% of middle school students that reported current e-cigarette use, also reported that JUUL was their usual e-cigarette brand to use. In Krishnan-Sarin’s TED Talk, she describes JUUL as one of the most popular devices used by teens and it not only looks like a USB device, but it also can be charged by being plugged into a USB outlet. Both of these attributes are things that would appeal to young users. According to a journal by Jidong Huang from the Georgia State University Division of Health Management and Policy, JUUL’s $150 million retail sales in just 2017 accounted for 40% of all e-cigarettes retail market sales which includes branded devices, branded e-liquid (used to refill pods for certain vaping devices), cartridges, and refills (Huang 3). According to Krishnan-Sarin, “This year [2019] the e-cigarette market is expected to drive $26 billion in sales worldwide. And over the next six years, that volume is expected to double” (Krishnan-Sarin). Although conventional cigarettes still make up the larger industry, the e-cigarette industry has only continued to grow exponentially the past two decades and JUUL is only the first of many companies that will continue to market to the youth and grow in sales other companies being Suorin, Puff, Vuse, Breeze, Ezzy, etc.
What makes these devices so appealing to adolescents? A study done by Dr. Shu-Hong Zhu at the University of California San Diego’s Department of Family and Preventative Medicine, compared newer brands of e-cigarettes and vapes to older brands and their marketing strategies. This study found that the older brands of e-cigarettes are more likely to produce devices that looked like cigarettes (cigalikes) and the newer e-cigarette brands produced versatile devices that look nothing like cigarettes and are more aesthetically pleasing to the user (Zhu 4). Also, older brands focus on the claim that they are healthier and cheaper than conventional cigarettes while the newer e-cigarette brands focus on their various flavors and does not compare themselves to conventional cigarettes (Zhu 4). Hence, the phrases “vaping” and “JUULing”. One reason adolescents are drawn to e-cigarettes is because of their kid-friendly flavoring that gives the false perception that they are “safe”. These flavors may also make e-cigarette devices more addictive especially when compared to the awful taste of cigarettes. Adult smokers should not need over 15,000 kid-friendly flavors to help them stop smoking. These flavors should be regulated on production and sale because kids seem to continue to get their hands on them.
Even if the e-liquids are regulated, kids will still have the perception that e-cigarettes are the safer alternative. E-cigarette producers such as JUUL, Puff, and Suorin among others call their devices, vaporizers which leads kids to believe that they are inhaling water vapor from these devices which is safe especially when compared to cigarettes. This false perception leads teens to spread the false information among their peers and it continues to go from there. According to a survey done by Dr. Maria L. Roditis in 2015, teens know that conventional cigarettes are harmful and there are little to no benefits for smoking them. However, when the same group of teens were asked about e-cigarettes, they believed that e-cigarettes were “safer” some not even knowing the devices contained nicotine and thinking they are harmless. Also, the teens could not come up with risks for e-cigarettes like they did with conventional cigarettes. This shows the lack of awareness and knowledge on e-cigarettes among teens but it should be a priority to educate everyone on these new devices because just as Krishnan-Sarin said in her TED Talk, “Our lack of vigilance in the earlier years around cigarette smoking, led to a cigarette epidemic and many, many, cigarette related diseases. We do not want to repeat the same mistakes with e-cigarettes” (Krishnan-Sarin).
Due to the limited amount of evidence against e-cigarettes, some people will still believe that e-cigarettes are the better alternative for smoking and companies that produce these devices will continue to market their products as the safer substitute. There are studies that provide evidence to support the claims that e-cigarettes produce far less toxins than tobacco cigarettes.
E-cigarettes and other vapor devices are also more appealing to the public because there is very little research to show the long-term effects of the devices. So, when it comes to marketing against the devices, it is not as easy as ads against big tobacco companies that can show people suffering the long-term effects of conventional cigarette use. The modernity of these devices is what causes the lack of knowledge but there are still recent studies that show possible health risks from e-cigarette use.
Bibliography
Cullen, Karen A. “e-Cigarette Use Among Youth in the United States, 2019.” JAMA, JAMA Network, 3 Dec. 2019, jamanetwork.com/journals/jama/fullarticle/2755265.
Huang, Jidong, et al. “Vaping versus JUULing: How the Extraordinary Growth and Marketing of JUUL Transformed the US Retail e-Cigarette Market.” Tobacco Control, vol. 28, no. 2, 2018, pp. 146–151., doi:10.1136/tobaccocontrol-2018-054382.
Khan, Samir. Vaping: What You Should Know | Samir Khan | TEDxAshburyCollege. Vaping: What You Should Know, TEDx Talks, 27 Jan. 2020, www.youtube.com/watch?v=NNYEbnt_g38.
Krishnan-Sarin, Suchitra. What You Should Know about Vaping and e-Cigarettes. What You Should Know about Vaping and e-Cigarettes | Suchitra Krishnan-Sarin, TED, 5 June 2019, www.youtube.com/watch?v=a63t8r70QN0.
Roditis, Maria L., and Bonnie Halpern-Felsher. “Adolescents’ Perceptions of Risks and Benefits of Conventional Cigarettes, E-Cigarettes, and Marijuana: A Qualitative Analysis.” Journal of Adolescent Health, Elsevier, 23 June 2015, www.sciencedirect.com/science/article/abs/pii/S1054139X15001573.
smokefree.gov. “What We Know About Electronic Cigarettes.” Smokefree Gov, smokefree.gov/quit-smoking/ecigs-menthol-dip/ecigs.
Zhu, Shu-Hong. “Market for e-Cigarettes Includes 466 Brands and 7764 Unique Flavours.” BMJ: British Medical Journal, vol. 348, 16 June 2014. JSTOR, doi:10.1136/tobaccocontrol-2014-051670.
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