Content Required: • Identify an entrepreneurial opportunity and develop a business concept for it. The concept can be an independent new venture, a social or non-profit venture, or a new corporate venture. The assignment should be done on a new opportunity, not mature business. • The concept should include: 1) Who is the customer and what is their problem/pain point that you have identified? 2) What is the product/service offered and the benefits it provides? 3) How will you reach the customer, i.e., what is the distribution channel? 4) Why and how did you personally recognize this opportunity? 5) What environmental factors led to this opportunity coming into existence? (e.g., industry/demographic/technological developments) 6) What early evidence can you generate to show that this is an attractive opportunity? 7) What are the next steps to pursue this venture? 8) What are the critical uncertainties in the opportunity and how can you research/test them?
I guess I don’t really have a topic in mind. I’m a big fan of sports, cars and hunting. For previous papers like this I’ve written about the restaurant industry, I guess kind of a dream of mine to own one one day.
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