Market Analysis and Strategic Plan.

This easy is to show how Part 1. Market Analysis and Part 2. Strategic Plans can help improve a business while explaining each part of the part 1 and 2.

Part 1. Market Analysis

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Market segmentation of your product/service

Target market strategy: State your specific plans to enter your specific market area.

Market trends: Specify actual percent increase or decrease of your specific market.

Industry analysis: Search internet for specific industry data.

Main competitors: Name specific businesses within a three-mile radius of your planned location.

SWOT and PESTLE analysis

Part 2. Strategic Plans

Marketing strategy (pricing, promotion, distribution):
Illustrate with demand curve and breakeven analysis.

Sales strategy and forecast:
Develop a chart illustrating the number of units and corresponding revenue dollars per month for year one and per quarter for year two and three.

Parts 1 and 2 should be 10 pages in length. Primary and secondary sources.


Please also include in text citation from both sources.

I’m also attaching a file with the business I have completed for the business.

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