Description
In this course, you will learn how to write a business plan. This business plan project should consist of three parts: Part I: Written Business Plan (150 Points) Submitted in Unit 2 Part II: Final Business Plan (150 Points) Introduced in Unit 4, Completed in Unit 4 Part III: Presentation (50 Points) Introduced in Unit 4, Completed in Unit 4 The assignments will be completed on an individual basis. Part I: Written Business Plan should be no more than 10 pages in length, excluding appendices. The plan should carefully follow the outlines provided in the sample. Part I of your business plan should include the following: Title Page Vision and mission statement Keys to Success Company Overview/ Summary Company Ownership Company Locations and Facilities Products and/or Services Competitive Comparison Future Product and/or Service Opportunities Market Analysis Summary Market Segmentation Market Needs Website Marketing Strategy SWOT Analysis The Written Business Plan should be carefully written, clear and logical in its presentation. Minimum length requirement is 4 pages (not to include title page). A sample of a Business Plan is located in the next document. PLEASE use templates for formatting purposes only. Include in your submission what is required in the instructions above. You will also find a copy of the grading sheet for the Business Plan Part I. Submit your completed Business Plan Project: Part I here in Unit 2.
