Write a persuasive summary of secondary research and a proposal for a primary research project.
The pitch proposal should be related to workplace issues in technological advances. You will find one sources to support your argument about the issue and another source to propose your ideas.
Structure instructions:
Lead with meaning. Successful pitches begin with a statement or idea that leaves a memorable first impression. Leading with meaning is about putting the most essential piece of information—the nugget and overall synthesis of the entire presentation—into a clear and recognizable statement. It is distilling the complicated web of ideas, facts, and figures into a simple sentence your audience recognizes as the main point. From there you can expand your ideas, adding more detail and helping bring your audience into shared understanding.
Identify the problem. Successful pitches need to identify a problem. Your pitch should identify a complex, nuanced issue that impacts workplace communication. Consider what the essential driver is in creating this problem. Use evidence to tell your story.
Once you’ve captured your audience’s interest and identified a problem, provide evidence that offers details and establishes your own credibility. End with a call to action Successful pitches build to a call to action. An effective call to action offers a clear direction to your audience of exactly what you want them to do
Details:
Establishes a significant and clear purpose addressing a specific audience following the best practices of technical communication. The thesis is clearly stated in the beginning.
Presents sufficient detail to fulfill rhetorical purpose. Use of sources highlights and supports argument.
Presents content in a logical and effective arrangement. Document design elements are present (if required) and aid the readability of the document.
Clear, concise, and appropriate in tone for audience and purpose. No errors that impact readability or clarity.
Pitch presents a clear argument that is reader/listener focused. Problem and proposal are both clear.
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