Dunkin’ Donuts and the company’s global presence.

*This has been one of the most confusing assignment I have ever been assigned. I added extra files just in case the instructions does seem a bit difficult for your understanding. Also, on my end some of the instructions that were copied and paste are darkened in color. I hope that wouldn’t be the same on your end. Thank you*

1. 0 TEXT: From your textbook Dunkin’ Brands – Dunkin’ Donuts and Baskin-Robbins – Making Local Global

For this module you will complete a written assignment on Dunkin’ Donuts and the company’s global presence. In order to co mplete this assignment you will need to:

READ the previous case study: Dunkin Brands Making Local Global
VISIT the Dunkin’ Donuts website at http://www.dunkindonuts.mx/global-presence/. This will allow you to get more information about the extent to which Dunkin’ Donuts has gone global.
GO TO at least ONE of the countries listed in this area and find out how “Local goes Global.” PICK JUST ONE COUNTRY/LOCATION of Dunkin’ Donuts as the basis for your discussion for Question #1.

2.0 The Rubric:

There are at least THREE short essays to be written!

(Guide and instructions) for Online Discussion Topics
with Grades for Different Levels of Effort you put into Your
work.

Please follow the RUBRIC below very, very closely.

=========

RUBRIC:

Level of effort and the GRADE awarded

Students, in their first (RESEARCHED) RESPONSES to questions/issues, and in their REPLIES to the answers and comments given by other students or coursemates (other course participants), will double-check to make certain to …

Section 1: Excellent (90%, through 97%+; A+, A, & A-)

1) Use journal and peer-reviewed articles, notes and their textbook’s support for most statement/arguments (points) made, with in-text, (within the paragraphs) and external APA-styled journal article referencing (at the bottom of the mini-essay). See Triple-T document.

2) Bring together, and integrate, (synthesize) several theoretical viewpoints in their (minimally) 300-word mini-essay.

3) Deepen (make it exciting) the discussion, by taking it to a much higher level of conversation or discourse.

4) Keep on building on the ideas, and concepts in the postings of other course participants to show personal mastery of the subject matter

5. Go beyond the basic conceptual information provided in the chapter references and in the readings, to include other relevant theories in the textbook (course), or what you already know.

6) Stimulate and drive additional meaningful ideas about the topic, with insightful, probing, alternative, and relevant theoretical viewpoints, perspectives, and questions, that have been left unexplored, unanswered, or not presented by the postings of others (highlight this), showing gaps and relevant key issues (points) not brought up in the discussion so far (significant omissions).

7) Provide feedback instances that are very constructive, very specific, and theoretically supported from the textbook, the readings and recognized (peer-reviewed) sources

8) Create well-written responses (with rare grammatical or spelling errors, using Grammarly.com) that are: (1) accurate; (2) original; and (3) relevant

Section 2: Above Average (80% plus, B+, B, & B- )

Provide a response that includes most of the qualities listed in Section 1 above, and to make a significant contribution to the discussion(s), showing a very high level of scholarship.

Section 3: Average (75%, 70%, C+ & C)

Provide a response that contains just some of the qualities listed in Section 1 above, and contributes in some way to the conversation(s) on the issues to be discussed.

Section 4: Minimal (60%, D)

Provide a response contains at least a few of the qualities specified in Section 1 above, and may add a social and collegial presence.

Section 5: Unacceptable (F)

Provide a response, or a non-response which therefore contains none of the what is specified in Section 1, above.

3. DISCUSSION: Issues and Questions: You have read the Dunkin’ Donuts case and researched on the corporate website how Dunkin’ “Goes Global.” You will base your INITIAL (350-word minimum) response, and TWO RESPONSE POSTS like this: (your 2nd response to [full name of coursemate], and your 3rd Response to [full name of coursemate] on the following questions, using the headings provided below):

Most Interesting Local Adaptations
What are some of the most interesting local adaptations Dunkin’ Donuts has made based on your research?
Cultural Factor Examined
What cultural factors do you think Dunkin’ Donuts looked at when they made these adaptations?
Localization of Products to Accommodate Local Consumer Preferences
Do you think Dunkin’ Brands should let local operators (franchisees) make their own decisions regarding flavors for ice creams, donuts, and other items to be sold in-country?
A Single Global Policy on Market Offerings and Hofstede
Should there be one global policy? How many of Hofstede’s dimensions of culture can you identify that can serve to guide the manager here?
Dimensions Regarding the USA
Go back to the videos on Hofstede and to the following table in particular. Based on the numbers in the attached table Disc 3 Table.docx, which of the Dimensions for the USA, (if any) do you think require modification and—most-importantly—why, or why not?