Earned Value Management

Choose any company that you have admired as a consumer and discuss what you believe to be their competitive strategy using the features of the 5 generic strategies presented in your Thompson (2020) text.

What generic strategy is the company using and why? Provide support for your choice of generic strategy from an external scholarly/peer reviewed source and from our week’s coursework (Thompson text).

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Additionally, choose a rival company and describe what generic strategy they are using.

What other strategy might the company you selected use to improve their competitive sustainability? Explain why?

NOTE: Make sure you choose a company that has not been selected by one of your classmates.

Your initial response to the discussion question should be 250-300 words. You must have at least one course (our text) and one non-course scholarly/peer reviewed source in your initial posting. Sources require in-text citations and must be incorporated into the body of the post in addition to a full APA citation at the end of the post.

Please respond to at least two peers on different days of the week, in approximately 150-200 words. Within your response posts, use one of the Value Drivers from Fig 5.3 in our text to note how your peer’s company creates a differentiation advantage. Incorporate a minimum of one scholarly source with each of your response postings. It may be our text or an outside scholarly source to support your initial post.

Submission Details:

  • Post your response to the following questions in the discussion forum by Thursday, Day 4 at 11:59 PM.
  • Comment on at least two of your classmates’ posts on two different days of the week by Sunday, Day 7 at 11:59 PM.

discussion 2

Please respond to the following discussion with a well thought out response with relating to at least one source (cite using APA). Post your main post within the week and two peer replies by midnight EST on Sunday.

  • How could you use milestones and/or Earned Value Management as a measure of success in a project?
  • What limitation does just offering milestones provide as a means of project reporting?
  • Define some best practices with monitoring project quality.
  • Choose at least one quality tool and explain how it may be used in a project.

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